Who are we ?

Our Vision
To create a future where every business, regardless of size, is equipped with the right insurance tools to grow securely and confidently.
Our Mission
To empower businesses of all sizes by delivering accessible, tailored,economical and innovative insurance solutions that protect their present and fuel their growth, through trust, technology, and unwavering customer support.
Empowering your future and safeguarding your present
A group of passionate professionals united under one roof, dedicated to serving with unmatched expertise in the insurance industry, at Bima with Bali. We’re more than just insurance advisors. we’re your trusted partners in protection and progress.
We believe insurance shouldn’t be complicated or overwhelming. That’s why we’re here to simplify it for you through clear guidance, smart choices, and a personalized approach. Whether you’re securing your health, vehicle, home, industrial & liability insurance or business, we walk with you every step of the way.

Let’s build a safer, more secure tomorrow together.
Our Core values
Simplification
We break it down so you don’t break your head. Insurance can sound like a maze of terms and conditions. At Bima with Bali, we believe in making it as simple as a chat with a friend—because you deserve to understand what you’re signing up for.
Customer first
approach
Your story matters. We listen before we speak. Every topic we cover is inspired by real doubts, real struggles, and real people—just like you. You’re not just a learner here—you’re the reason this course exists.
Social Impact
It’s more than insurance, it’s a movement.
We’re here to spark a change. To make sure no family goes into debt because they didn’t know their rights. To ensure every Indian knows how to protect what matters. Let’s grow this knowledge, together.
Accessibility
Insurance ‘gyaan’ in your language, at your level. No big words, No Bigcity, only talk. We speak the language of the common man whether you're a student, shopkeeper, homemaker, or working professional.
Consistency
Every lesson, done right. Every time.We take pride in showing up with quality content, clear examples, and real life relevance because you deserve learning that sticks and supports you for the long run.
Empowerment
Knowledge
When you know more, you fear less. We’re not just teaching you about insurance we’re handing you the confidence to ask the right questions, choose the right plans, and stand up for what’s rightfully yours.
Trust &
Transparency
What you see is what you get. We don’t believe in fine print games. We speak honestly, explain clearly, and share facts that help you trust the process and us. Your peace of mind matters more than selling a policy.
Our Leaders

Mr. Prithipal Bali
- Founder
At Bali BusinessAssociates we are led by an extraordinary visionary Prithipal B. S. Bali , fondly known as Bali Bhaiya. His guiding principle, “Do what you believe in and believe in what you do” defines his unwavering commitment to excellence and service. A motivator, philosopher, social worker, and professional trainer, Mr. Bali is an inspiration to many. His leadership extends beyond business—he has dedicated his life to mentorship, community service, and empowering individuals. With an impressive academic background in Commerce, Economics, and Law, he has also received specialized training from the Faculty Development Institute of Lions Club International in Colombo, Sri Lanka. His professional journey includes serving as a Development Officer in a Public Sector Insurance Company, where he built a legacy of trust and expertise. A passionate social worker and a dedicated blood donor, he has made over 110 donations, embodying the spirit of selfless service. His influence spans multiple social and religious organizations, where he has held leadership roles at the multi-district level and beyond. As a former District Governor of Lions Club International (323C) (2010-2011) and Multiple Council Secretary of District (3233) (2019 -2020), Mr. Bali has proven to be a dynamic leader, exceptional communicator, and a solution-driven professional. With nearly four decades of experience in General Insurance both in Claims & Underwriting, he brings unparalleled knowledge and integrity to the industry.

Mr. Digvijay Bali
- Finance & Marketing Professional | Insurance Consultant | Marketing Strategist | Relationship Builder
A dynamic marketing professional known for his deep expertise in general insurance and an exceptional ability to maintain strong client relationships. As a skilled communicator and strategic thinker, Digvijay brings a perfect blend of knowledge, professionalism, inter-personal relations and innovation to the table. Well-versed in all types of insurance policies and claim handling processes, he is known for offering quick, reliable, fast and creative solutions tailored to each client's needs. His strong command over customer engagement and relationship-building has consistently led to high client retention, satisfaction and trust. Whether it’s personal, commercial, or industrial insurance, Digvijay has a proven track record of guiding clients through the complexities of insurance plans with clarity, confidence, and integrity. A skilled communicator and an engaging speaker, he stands out for his ability to handle insurance claims swiftly and effectively has earned him the trust of countless customers who rely on his expertise to safeguard their interests. His hands on approach, attention to detail, and ability to adapt to market trends set him apart as a forward-thinking entrepreneur. Whether you’re looking for expert advice on insurance solutions, a dependable professional to manage claims, or a marketer who understands the pulse of the hour. Digvijay Singh Bali is your go-to expert.

Mrs. Himanshi Bedi
- Talent acquisition & Digital growth
The Strategic Force Behind People and Performance With an MBA in Human Resources and Digital Marketing, Himanshi Bedi is a dynamic and visionary professional whose expertise bridges both traditional leadership and modern digital ecosystems. Her illustrious career is marked by a stellar track record in talent acquisition, leadership hiring, and human capital strategy across diverse sectors including IT and Non-IT industries. From working at the grassroots level to heading customer support teams, Himanshi has demonstrated unmatched dedication and excellence in team management, employee retention, and performance upliftment—especially for underperformers. Her ability to build strong interpersonal relationships and foster motivated, result-driven teams has earned her a distinct reputation in the HR domain. A true leader in every sense, Himanshi brings a rare blend of strategic insight and empathetic leadership. She is not only well-versed in HR policies but also deeply entrenched in the fast-paced world of digital platforms and social media marketing. Her contribution to the Bima with Bali platform reflects her commitment to excellence, structure, and innovation. Whether it’s building a team, shaping organizational culture, or crafting impactful digital campaigns—Himanshi leads with integrity, intellect, and an unwavering passion for people.

Mrs. Sunita
- Corporate Social Responsibility
Sunita Bali is a dynamic and compassionate Corporate Social Responsibility (CSR) professional at Bali Business Associates. A true people’s person, she is known for her fun-loving and jolly nature, making every interaction warm and engaging. With a deep passion for helping others, she goes the extra mile to make a positive impact, both professionally and personally. Smart, fast, and intellectually driven, Sunita is an excellent communicator who effortlessly connects with people from all walks of life. Her kindness and helpful attitude make her a valued member of the team, ensuring that Bali Business Associates’ CSR initiatives are not only impactful but also driven by genuine care and purpose. Always ready to lend a hand, Sunita embodies the spirit of service, making a lasting difference wherever she goes.

Mr. S.C Giri
- Government Licensed Insurance Arbitrator
Mr. S.C. Giri is a seasoned insurance professional and former Deputy General Manager at a leading Public Sector Undertaking in the insurance sector. With decades of hands-on experience in underwriting and claims management across India, he brings deep industry knowledge and unmatched expertise. As a government-licensed arbitrator, Mr. Giri has handled complex cases with integrity and precision. His specialization in large industrial risks, particularly in Delhi, highlights his strategic insight and technical proficiency. Committed to excellence and ethical practices, Mr. Giri continues to contribute to the insurance industry through guidance, arbitration, and thought leadership.

Mr. K.K Panda
- NIA Faculty & Industry Expert
With decades of rich experience in the insurance industry, Mr. K.K. Panda brings unparalleled expertise in underwriting and claims handling. A former Assistant General Manager at a reputed Public Sector Insurance Company, he has played a pivotal role in shaping technical processes and best practices within the organization. Served as a respected faculty member at the National Insurance Academy (NIA), Pune, Mr. Panda is committed to nurturing the next generation of insurance professionals. His deep understanding of insurance operations, combined with a passion for teaching, makes him a valuable mentor and thought leader in the field. Whether you're a student, professional, or organization looking to strengthen your insurance knowledge, Mr. Panda's insights offer a wealth of practical and strategic value.

Dr. Neeraj Tiwari
- Ecologist & Environmental Consultant
Dr. Neeraj Tiwari is a distinguished ecologist and seasoned environmental consultant whose deep understanding of ecological systems and sustainable practices brings invaluable insight to our team. A respected member of the University Grants Commission (UGC), Dr. Tiwari’s work bridges academic excellence with real-world environmental solutions. His commitment to ecological balance, biodiversity conservation, and environmental planning enhances the impact and integrity of every project he undertakes. With a career rooted in both research and consultancy, Dr. Tiwari adds a unique and essential perspective to our multidisciplinary team.
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Meet our team


Prajakt
Choudhary


Gauri Shankar
Sahu


Tarika Bedi


Sushant Kumar


Jolly Ghosh


Deepika
Yadav


Abhiranjan
Ghosh

